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AI, Identity, Connected TV (CTV), and Regulation: Key Focus Points at IAB Tech Lab Summit 2025

Digital Advertising Overhaul Showcased in New York: Insights into Fresh Regulations

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Digital advertising landscape unveiled at June 4 event in New York: Insights on current regulations...
Digital advertising landscape unveiled at June 4 event in New York: Insights on current regulations and trends

AI, Identity, Connected TV (CTV), and Regulation: Key Focus Points at IAB Tech Lab Summit 2025

READY FOR A NEW AGE: DIGITAL ADVERTISING REINVENTED AT IAB TECH LAB SUMMIT 2025

Get ready to dive into the future of digital advertising! The Interactive Advertising Bureau (IAB) is taking the digital ad game to the next level with their annual IAB Tech Lab Summit - this time dubbed "Through the Looking Glass." Set to shake things up on June 4 in New York City, this event aims to conquer the challenges of AI, privacy, and post-traditional identity systems and usher in a new era of intelligent, sustainable digital advertising.

"We've reached a turning point in the digital ad industry," says Anthony Katsur, CEO of IAB Tech Lab. "The old ways just won't cut it anymore. This summit is all about figuring out the new normal and how we can make digital advertising take that next great leap."

So, buckle up! The June 4 summit promises to be a game-changer, with big names like Peter Zeihan, a renowned geopolitical strategist and bestselling author, delivering insights on the global forces shaping the future of artificial intelligence, technical infrastructure, and more.

The digital ad industry is on the verge of being revolutionized by Artificial Intelligence (AI). Here's how the summit will help guide that transformation:

  • Come Harness AI's Power: Nikhila Ravi, a research lead at FAIR (Meta's AI research group), will delve into how AI is empowering advertising with new levels of planning, reasoning, and collaboration across the marketing ecosystem.
  • Embrace the AI Revolution: Jonah Goodhart, CEO of Mobian, will discuss how AI is reshaping contextual relevance by decoding human emotions and consumer mindset in real-time.
  • AI-Powered Identity Infrastructure: A panel featuring leaders from LiveRamp, Optable, and ID5 will explore how adaptive identity solutions are streamlining compliance while unifying identity across connected TV, mobile, and desktop environments.

Apart from the keynote speakers, the summit will feature a diverse lineup of industry visionaries sharing their insights on the digital ad landscape.

Privacy and Regulation: Critical Conversations

As privacy concerns mount and regulation intensifies, the summit will touch on crucial matters surrounding privacy enforcement and compliance. Notably, New Jersey Deputy Attorney General Thomas Huynh will join the conversation, providing valuable insights into privacy enforcement and the evolving legal landscape for digital media.

Moving Forward Together

From Programmatic monetization to server-side privacy enforcement, the IAB Tech Lab Summit 2025 offers practical frameworks for implementation across multiple topics, ensuring that teams building the digital ad infrastructure of tomorrow find the guidance they need to collaborate, innovate, and thrive in this post-traditional identity systems era.

Ready to help shape the digital ad world of the future? Then don't wait! Join the IAB Tech Lab Summit 2025 and be among those who reinvent digital advertising. For more details, visit our website!

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Think successful digital advertising lies down the rabbit hole? Then it's time to join us at the summit and help retool the supply chain for the new paradigm we're entering!

  • At the IAB Tech Lab Summit 2025, learn how Artificial Intelligence (AI) is transforming digital advertising, with experts like Nikhila Ravi discussing its power in planning, reasoning, and collaboration.
  • The summit will also cover how AI is reshaping contextual relevance in real-time, with Jonah Goodhart explaining its role in decoding human emotions and consumer mindset.
  • Discussions on AI-Powered Identity Infrastructure will reveal how adaptive identity solutions are streamlining compliance and unifying identity across various media platforms.
  • As privacy concerns and regulation intensify, the summit will feature crucial conversations about privacy enforcement and compliance, with New Jersey Deputy Attorney General Thomas Huynh providing insights into privacy enforcement and the evolving legal landscape for digital media.

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