Apple and Google Join Meta in Smart Glasses Race
Tech giants Apple and Google are set to enter the smart glasses market, aiming to make these devices as common as smartwatches. The appeal of smart glasses lies in their convenience and freedom, allowing users to interact with technology hands-free. Meta's recent Ray-Ban Stories have sparked competition, pushing Apple and Google to develop their own AR glasses.
Apple is exploring multiple AR models, including display-equipped and display-free versions, leveraging advancements in AI and voice control. Meta's latest smart glasses, created with Ray-Ban and Oakley, offer features like photo and video capture, music playback, call functionality, and AI assistant interaction without using a phone. Despite challenges such as limited battery life, privacy concerns, and high prices, major tech companies are investing in solutions to make smart glasses a mainstream product.
Analysts predict smart glasses could be the next big thing in wearable technology, following the success of smartwatches. Meta's third-generation smart glasses are already paving the way for this technology to become a part of everyday life.
Apple and Google are expected to release their own AR eyewear, joining Meta in the smart glasses market. As these companies tackle challenges and innovate, smart glasses could soon become as ubiquitous as smartwatches, offering users a new level of convenience and hands-free interaction with technology.
