Bridge of Weir & Polestar Team Up for Sustainable Luxury EV Interiors
Bridge of Weir, renowned for its luxury leather craftsmanship, is now partnering with electric vehicle manufacturer Polestar to offer sustainable choices in vehicle upholstery. This collaboration reflects a growing consumer demand for transparency and sustainability in business practices.
Bridge of Weir, a longstanding player in the leather industry, is committed to sustainability without compromising on quality. The company uses locally sourced materials, water from a nearby loch, and energy from a thermal plant to minimize its environmental impact. Their leather is produced to exacting standards, making it a preferred choice for luxury car interiors.
Polestar, known for its electric vehicles, shares this commitment to sustainability. The company offers customers a range of eco-friendly materials for their vehicle upholstery, including traceable, chrome-free leather. This leather, supplied by Bridge of Weir, provides customers with a sustainable and luxurious option. Polestar also offers bio-attributed vinyl and animal welfare-certified wool, demonstrating its dedication to transparency and sustainability in its supply chain.
Consumers are increasingly seeking businesses that align with their sustainability values. Bridge of Weir and Polestar's collaboration addresses this demand, offering customers luxury and sustainability in their vehicle choices. By using leather that would otherwise go to waste and providing transparent origins, both companies are setting a new standard in their respective industries.
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