Business expansion in AI services by Telefónica Tech, introducing Perplexity to the B2B sector.
Telefonica Tech, the professional services division of the Telefonica Group, has announced a partnership with US start-up Perplexity to provide the enterprise version of its AI-powered search engine, 'Perplexity Enterprise Pro'. This alliance, which specifically targets the B2B segment, is a key step in Telefonica's strategy to facilitate access to cutting-edge AI technologies in all the markets it operates.
The relationship between Telefonica and Perplexity began last October with an investment by Wayra (Telefonica's corporate venture capital arm) in Perplexity. This partnership marks the latest advance in Telefonica Tech's AI strategy.
'Perplexity Enterprise Pro' is an AI-powered answer engine tailored for business use with a strong focus on productivity, security, and enhanced research capabilities. The platform can perform real-time browsing to pull the latest information from the internet, enabling timely and relevant answers. It also offers advanced features for the B2B segment, such as file upload and analysis, team-oriented features, and scalability and integration.
Key features and benefits include:
- Advanced AI Integration: Utilizes state-of-the-art AI models for delivering accurate, context-aware answers with inline citations to support research reliability.
- Robust Security and Privacy: Complies with SOC2 security standards, incorporates data privacy principles ensuring user data is never used to train AI models, and supports single sign-on (SSO) and user management to securely control access.
- Real-Time Internet Browsing: The platform can perform real-time browsing to pull the latest information from the internet, enabling timely and relevant answers.
- File Upload and Analysis: Businesses can upload various file types to fact-check documents, receive summaries, and create searchable knowledge hubs, streamlining workflows and enhancing team collaboration.
- Team-Oriented Features: Includes team/user management, data retention policies, and alerts for new file uploads to help enterprises monitor and manage their information environment effectively.
- Scalability and Integration: Delivered as Software as a Service (SaaS) on AWS, it supports API access with monthly credits, enabling developers to integrate Perplexity’s AI search capabilities into business applications and workflows.
'Perplexity Enterprise Pro' is designed for a broad range of industries including finance, technology, and sports, with notable clients such as Stripe, Zoom, and Databricks. Pricing is shown as $40 per month per user or $400 annually for companies with fewer than 250 employees, with custom plans available for larger organizations.
In Spain, Movistar was the first commercial brand to offer 'Perplexity Pro' for all its customers since January 2023. Telefonica Tech provides personalized training, specialized support, and continuous accompaniment for the adoption of AI solutions like 'Perplexity Enterprise Pro'. The service also offers unlimited assisted search queries and guarantees the security and privacy of information.
This combination of powerful AI, secure and compliant infrastructure, and collaborative features makes 'Perplexity Enterprise Pro' a robust solution for businesses aiming to improve knowledge discovery, research efficiency, and information security in their operations. Telefonica's partnership with Perplexity strengthens its commitment to the democratization of artificial intelligence.
For companies interested in trying out 'Perplexity Enterprise Pro', Telefonica Tech offers a three-month pilot. Additionally, Telefonica offers a free 12-month subscription to 'Perplexity Pro' for B2C customers in Spain, Brazil, the United Kingdom, and Colombia.
Artificial-intelligence integration in 'Perplexity Enterprise Pro' utilizes state-of-the-art AI models, providing accurate and context-aware answers with inline citations to support research reliability. Technology collaboration between Telefonica and Perplexity has resulted in the development of this AI-powered answer engine for business use.