Collaboration Announced: Canva and Boku Join Forces to Unveil Wide-Ranging Local Payment Options for Customers Globally
Canva and Boku Partner to Expand Localized Payment Solutions
Canva, a global visual communication platform, has formed a strategic partnership with Boku, a company specializing in localized payment solutions, to expand its payment options across Asia and Europe. This collaboration aims to provide millions of users with access to Canva’s creative tools through region-specific payment methods that serve as alternatives to traditional card payments.
The partnership leverages Boku’s extensive global network of Localized Payment Methods (LPMs) and regional payments expertise to support Canva’s long-term subscription-based payments strategy. Boku’s mission aligns with Canva’s aim to bring its services to more people in regions where traditional payment card usage remains low.
A notable early success of the partnership is the integration of MoMo, Vietnam’s leading digital wallet, into Canva’s platform, representing a critical milestone in broadening Canva’s payment options in Asia. Plans include continuing system integrations and the rollout of further localized payment methods throughout 2025 to enhance user accessibility and improve the subscription experience, with specific expansion targeted at Asia initially and Europe subsequently.
Boku’s CEO, Stuart Neal, highlighted the importance of local payments as the world’s preferred payment method and emphasized how the partnership will "help broaden access to their visual communications platform by providing more payment choices for people across Asia."
This move is a strategic step by Canva to drive global adoption by accommodating regional payment preferences through Boku's localized payment infrastructure. The partnership underscores Boku's capacity to support Canva’s expansion, as demonstrated by its proven success in supporting global giants like Meta, Amazon, Tencent, Spotify, Netflix, and Microsoft.
According to Juniper Research, LPMs are expected to account for a majority of transaction value online for the first time in 2028, making up 59% of ecommerce transactions by value. This partnership is a testament to the growing importance of localized payment solutions in the digital marketplace.
By partnering with Boku, Canva is not only expanding its payment options but also contributing to financial inclusion and greater accessibility to its platform. Elle Liu, country lead for Vietnam, stated that the partnership is making it easier for more people in Vietnam to access Canva’s creative tools.
In summary, the partnership between Canva and Boku is a significant step towards making Canva’s services more accessible to a wider audience, particularly in regions with lower card penetration. The partnership aims to enable access to Canva’s creative tools through innovative, localized payment solutions, fostering financial inclusion and improving the user experience.
The collaboration between Canva and Boku, rooted in their shared focus on localized payment solutions, aims to provide users with diverse business opportunities by integrating innovative technology into finance, starting with the integration of MoMo in Asia. The strategic alliance is poised to enhance financial inclusion and the user experience across regions where traditional card payments are less prevalent.