Detailed Explanation of Actions Taken by the Commission to Be Outlined
New Market Analysis Launched to Explore AI and Innovation in Real Estate
The Competence Center Process Management Real Estate (CC PMRE) has announced the launch of a new market analysis, titled "Innovation Radar". This study, conducted in collaboration with the University of Applied Sciences and Technology Berlin (HTW) and cctm real estate & infrastructure AG in Basel, is focused on the real estate industry and aims to provide guidance for innovative action.
The study will delve into the role of AI in enhancing real estate attractiveness and value. It will explore innovations that could potentially revolutionise the industry, with a particular focus on how real estate companies can become more innovative and successful.
The market analysis will involve experts from the real estate industry and representatives of Generation Z. Three key questions will guide the study:
- What are the current trends and opportunities in the real estate industry?
- How can AI and other technologies be utilised to enhance real estate value and attractiveness?
- What strategies can real estate companies employ to become more innovative and successful?
The online questionnaire link for participation in the market analysis is now available and must be used by October 10, 2025. All participants will receive the PMRE Monitor 2026 as a token of appreciation upon publication, which is scheduled for the coming spring.
While the market analysis does not specify how the results will be used beyond the publication of the PMRE Monitor 2026, it is clear that this study aims to serve as a compass for innovative action in the real estate industry. The exact additional institutions participating in the market analysis, besides the University of Applied Sciences and Technology Berlin and cctm real estate & infrastructure AG in Basel, are not detailed in the provided search results.
It is also worth noting that the market analysis does not provide details on how the results will be analysed or interpreted. Nor does it mention any specific innovations or strategies that will be evaluated. However, the anticipation surrounding this study remains high, as it promises to shed light on the future of the real estate industry and the role of AI in shaping it.
As the real estate industry continues to evolve, this market analysis is poised to provide valuable insights and guidance for those looking to stay ahead of the curve. Whether you're a seasoned real estate professional or a curious newcomer, this study offers an exciting opportunity to contribute to the conversation about the future of the industry. So, don't miss out - take part in the market analysis today and help shape the future of real estate!
