Exhibitor Previews for NAB Show 2025: Highlights from Net Insight's Participation
Live and Immersive Broadcasting at the 2025 NAB Show
Gear up for an electrifying future as the world's media industry descends upon Las Vegas for the 2025 NAB Show, a hotbed of innovation, collaboration, and revolution!
David Edwards, Net Insight: The show's a-callin', and it's all about enhancing our live events. Boosting viewership and revenues has become a major focus, and key players - broadcasters, sports leagues, and streaming platforms - are eager to deliver an unparalleled viewing experience.
The surge in popularity of live events like the Super Bowl, with viewing figures hovering around 127.7 million U.S. viewers, sent shockwaves through the industry, demonstrating the potential for audiences to embrace immersive, visceral live experiences.
Focusing on premium events and a wider range of content from lesser-known events, the industry is leaping forward, thanks to the affordability and pervasiveness of web connectivity. Net Insight is experiencing a steadily growing demand for our comprehensive solutions, which enable broadcasters and production outfits to construct flexible networks that capitalize on the might of the internet.
So, what's the scoop on Net Insight's latest offerings?
David Edwards: Buckle up, folks! We've been cooking up something exciting. Expect an extraordinary end-to-end solution that's primed to revolutionize online broadcasting. From raw video ingress to network management, our latest Net Insight Nimbra Edge solution will empower operators to build, control, and monitor dynamic networks with unparalleled ease and confidence.
Want more details? Here's the rundown: Net Insight Nimbra Edge now boasts the power to transform the very essence of any video content - transcoding, transrating, and adding overlays. Operators can now deploy a complete networking solution by closely combining the video networking with video-centric nodes that seal the deal by ingressing and egressing video feeds.
Net Insight's Nimbra 400 has received a hearty upgrade, offering channel-dense High Efficiency Video Coding (HEVC) 4:2:2 10-bit compression. This allows operators to build low-latency, bi-directional video networks that deliver crystal-clear content while minimizing bandwidth consumption. For smaller installations or budget-conscious projects, Net Insight is launching the Nimbra 204 — a sleek and affordable edge device that promises the same jaw-dropping compression and minimal latency.
But what makes Net Insight's offerings truly stand out?
David Edwards: Our solution's secret sauce lies in marrying first-rate networking, video processing, and video-centric edge devices into one seamless package. By integrating all components, a network can be built, monitored, and controlled from ingress to egress with effortless ease.
Our innovative approach allows hybrid deployments across cloud and COTS processing, ensuring operators can scale efficiently, optimize costs, and adapt without overcomplicating matters. Deploying processing capabilities at the network edge enhances service reliability, even with marginal connections.
But the real powerhouse of Net Insight's solution might just be the sheer versatility of the video nodes that can be deployed at the network edge. As the demands for superior video quality continue to surge, powered by internet connectivity enabling a wider range of content, the Net Insight Nimbra 204 and Nimbra 400 are ready to deliver unparalleled visuals from any location.
And that's precisely why we can't wait to see you at the 2025 NAB Show! The endless possibilities within the ever-evolving world of live, immersive broadcasting aren't to be missed, and we can't think of a better place to experience it all!
- The 2025 NAB Show promises to be the epicenter of innovation and revolution in the media industry, focused on live broadcasting and content delivery.
- David Edwards of Net Insight highlights the increasing focus on live events for broadcasters, sports leagues, and streaming platforms, aiming to deliver an unmatched viewing experience.
- The growing popularity of live events, such as the Super Bowl, underscores the potential for audiences to engage with immersive, live experiences provided by media.
- Net Insight is experiencing a growing demand for comprehensive solutions that help broadcasters and production companies construct flexible networks capable of capitalizing on the power of the internet.
- Net Insight's latest offering, the Net Insight Nimbra Edge, is an end-to-end solution set to transform online broadcasting by handling video content processing tasks like transcoding and adding overlays.
- Net Insight's cutting-edge approach combines networking, video processing, and video-centric edge devices, allowing operators to build, monitor, and control networks with unparalleled ease across cloud and COTS processing, ensuring adaptability and cost optimization in the ever-changing media landscape.