Ooredoo and Google Cloud boost API revenue via GSMA Open Gateway partnership
In a significant move towards digital transformation, the Ooredoo Group has expanded its partnership with Google Cloud, adopting the APIGEE API Management platform. This collaboration aims to modernize Ooredoo's IT infrastructure, accelerate innovation, and improve customer experience.
Highlights of the partnership include:
- Streamlined API Management: The APIGEE platform enables Ooredoo to expose its digital capabilities via APIs securely and with high scalability, leading to faster integration of new services and more agile response to market demands.
- Revenue Model Transformation: By adopting APIGEE, Ooredoo can facilitate new business models based on API monetization, such as enabling third-party developers and partners to integrate with Ooredoo’s platforms. This creates new revenue streams beyond traditional telecom services by opening ecosystems for developer engagement and digital service innovation.
- Consistent Cross-Market Innovation: Using a unified platform like APIGEE across different countries ensures consistent API governance, security, and monitoring. This standardized approach supports Ooredoo’s multi-market strategy, empowering it to quickly launch new services and features in different regions while maintaining compliance and performance standards.
The Google Cloud Summit Doha, marking the second anniversary of Google Cloud's operations in Qatar, did not provide specific details about new revenue models or the monetization of APIs by Ooredoo. However, the strategic intent behind Ooredoo's adoption of APIGEE reflects a move towards digital transformation focused on API-first architecture, which industry trends suggest drives both improved customer satisfaction and diversified digital revenue.
In addition to the APIGEE collaboration, the Ooredoo cloud marketplace is set to offer digital tools and cloud-native services tailored to the needs of modern enterprises. This marketplace will scale Ooredoo's API ecosystem and accelerate service delivery, particularly for Small and Medium Businesses (SMBs).
The Ooredoo cloud marketplace aims to help SMBs build, grow, and scale efficiently and reliably in the digital economy. As part of this initiative, Ooredoo is set to launch a dedicated marketplace for SMBs, which will run on Google Cloud.
The collaboration between Ooredoo Group and Google Cloud has already shown promising results, as evidenced by the award presented to Ooredoo recognizing the success of their APIGEE collaboration and Ooredoo's outstanding API achievements powered by Google Cloud technologies.
Sources: [1] Ooredoo Press Release, "Ooredoo Algeria partners with Google Cloud to accelerate digital transformation," 2021. [2] Google Cloud Blog, "Ooredoo Group and Google Cloud partner to drive digital transformation in the Middle East and North Africa," 2020. [3] ZDNet, "Ooredoo Group selects Google Cloud as its strategic cloud provider," 2020.
- The Ooredoo Group, in partnership with Google Cloud, has adopted the APIGEE API Management platform to modernize its IT infrastructure, with the goal of streamlining API management, accelerating innovation, and improving customer experience.
- By using the APIGEE platform, Ooredoo can expose its digital capabilities via APIs securely and with high scalability, leading to faster integration of new services and more agile responses to market demands.
- The APIGEE collaboration also opens up new revenue streams for Ooredoo, as it enables the establishment of new business models based on API monetization, such as third-party integration with Ooredoo’s platforms.
- The Ooredoo cloud marketplace, set to offer digital tools and cloud-native services, will scale Ooredoo’s API ecosystem and accelerate service delivery, particularly for Small and Medium Businesses (SMBs), helping them build, grow, and scale efficiently and reliably in the digital economy.
