Sony assists a small-scale postproduction company in completing intricate media projects effectively.
The home entertainment market's growth is driving a need for professional monitoring solutions to stay current with the latest trends. This is no exception for Arsenal FX Color, a high-end postproduction house in Los Angeles that specialises in long-form content for broadcast television, streaming services, feature films, and commercials.
Recently, Arsenal FX Color upgraded to Sony's new 4K BVM-HX3110 TRIMASTER HX Professional Grading Monitor. This monitor offers several key benefits and features tailored for high-end color grading and professional postproduction work.
Exceptional Image Quality and True HDR Performance
The BVM-HX3110 delivers outstanding colour accuracy and deep black levels, crucial for precision colour grading. Its true HDR performance allows for a wide contrast ratio and bright highlights essential for modern high-quality content production.
Consistent and Stable Color Reproduction
The monitor provides stable colour performance over time and across different viewing environments, which is vital for consistent postproduction work. Its reliable reference capability is invaluable in critical postproduction stages such as grading, finishing, and mastering.
Key Features
The BVM-HX3110 utilises Sony’s advanced TRIMASTER HX LCD panel technology, leveraging a high-precision 10-bit LCD panel for smooth gradations and rich colours. It covers industry-standard colour spaces such as Rec. 709, DCI-P3, and even supports the BT.2020 colour gamut, accommodating a broad range of content standards.
The monitor offers Ultra High Definition resolution (3840 x 2160), enabling detailed and sharp images essential for current 4K workflows. It features high brightness capability (up to 1000 cd/m² in HDR mode) and excellent contrast ratios, aiding clear visualisation of both shadows and highlights.
The BVM-HX3110 is compatible with various HDR standards like HDR10, HLG, and S-Log3, allowing seamless integration into diverse HDR pipelines. It is equipped with tools for precise calibration and multiple input interfaces (SDI, HDMI) to ensure compatibility with different professional equipment.
Integrated technologies maintain uniform brightness and colour across the entire panel for reliable viewing. The monitor's improved pixel response, reduced latency, and intuitive menu system offer significant workflow benefits to the team at Arsenal FX Color.
Confident Color Decisions and Fulfilling Varying Delivery Requirements
In their usage and demonstration, Arsenal FX Color highlighted how the BVM-HX3110 allows colorists to make confident color decisions, enabling accurate delivery of the creative vision across various HDR and SDR formats. The monitor's true reference capability in complex grading tasks benefits their workflow, particularly in feature films, commercials, and television production.
The BVM-HX3110 monitor helps Arsenal FX Color fulfil increasingly varying delivery requirements faster and more efficiently for streaming platforms. Projects now include multiple deliverables such as standard and high dynamic range, multiple nit levels, different colour spaces, formats, and more.
The demand for HDR projects has increased, with streamers advancing the requirements for HDR. Arsenal FX Color now has demand to hit 4,000 nits compared to a year ago when the conversation never went past 1,000 nits. The team at Arsenal FX Color anticipates further changes in monitoring, particularly in terms of grading at higher brightness levels and wider colour gamuts.
The BVM-HX3110's peak luminance has been increased to 4000 cd/m² with high-speed pixel response, and reduced motion blur. This monitor's enhanced colour fidelity, improved viewing angles, quicker pixel response, and more intuitive menu system offer significant workflow benefits to the team at Arsenal FX Color.
The team at Arsenal FX Color consists of colorist Josh Baca, editor O.T. Hight, and visual effects artist Larry Field. They provide nuanced guidance tailored to today's highly specialized projects across multiple genres of home and theatrical entertainment.
Arsenal FX Color had previously installed several BVM-X300 models and several BVM-HX310s, which offer the same colour gamut as the new BVM-HX3110. They installed the new Sony monitor in early 2024, complementing its current inventory of Sony monitors. The team's schedule of projects is on a larger scale now with a wider range of requirements for colour, conforming, and visual effects. The projects are underway longer compared to the past of mostly network-based broadcast television projects, and features that do not have an upfront streaming component.
The increasing trend in the home entertainment market is demanding higher quality levels from professional monitors, with TV manufacturers producing new models capable of displaying higher nit levels. The growth of the home entertainment market affects the professional monitoring space, pushing it to stay up to date with the latest trends in monitoring.
The BVM-HX3110's enhanced features, including high-precision color accuracy and true HDR performance, are essential for Arsenal FX Color's business in high-end color grading and postproduction work, especially in meeting the growing demands of the home entertainment market.
Arsenal FX Color's ability to provide nuanced guidance on today's specialized projects across various genres of home and theatrical entertainment is facilitated by the BVM-HX3110's advanced technology, such as its broad compatibility with HDR standards and industry-standard color spaces.
