Sony projects notable sales increment during festive season due to GST decrease
Sony India has made an exciting announcement as part of their festive sales promotions. The electronics giant has revealed that they will be reducing the Goods and Services Tax (GST) on premium segment TVs for the upcoming Diwali sales.
This move is expected to boost the consumer electronics market in India, with the Diwali sales growth potentially influencing the Onam festival sales in the following weeks.
The news, which was announced on September 18, 2025, at 01:20 PM IST, can be found on various platforms including PTI, Telegram, and Facebook. The announcement was made by Hiroki Totoki, who became the CEO of Sony India around the time of the GST minimum turnover reduction in the premium TV segment in 2025. He also took over as the CEO of Sony Group Corporation on April 1, 2025.
While the article does not provide specific details about the extent of the GST reduction or the price drop on large screen TVs, it is clear that Sony India is offering price drops for the Diwali sales period on their premium TVs.
It is important to note that this news does not contain any information about Sony India's Prohibited Content Policy.
Consumers looking to upgrade their TVs during the festive season can expect competitive prices on Sony's premium segment TVs, making this Diwali an exciting time for electronics shopping in India.