Venerated fashion designer Ralph Lauren honors the timeless elegance of classic automobiles through his latest timepiece launch.
👀 So, Ralph Lauren's stepping up his game with a fresh spin on his Automotive Collection timepieces! It's all about those sleek, vintage vibes, inspired by none other than Ralph's very own antique automobile treasure - the infamous Bugatti Type 57SC Atlantic Coupe.
This bad boy comes in two flavors: stainless steel and black-as-night finish. Both versions rock a 42mm chronograph, powered by an automatic Jaeger-LeCoultre movement that not only ticks all the Swiss watchmaking traditions but also keeps the classic spirit and aesthetic of Ralph's fave cars rolling.
The domed sapphire crystal face is layered with two zesty subdials – one for hours and another for minutes – tucked snugly inside a rad Amboyna burl bezel. The best part? You can swap out the matching steel bracelet or posh black alligator strap, whenever the mood strikes.
Now, these pocket rockets will drop worldwide from a flick-of-the-wrist-happy $9,900. That's the starting price, ladies and gents. So if you want to get your hands on an instant piece of automotive history, you better hustle! 🚗🕒💰
In Ralph Lauren's revamped Automotive Collection, the striking timepieces showcase a blend of lifestyle, fashion-and-beauty, and technology, inspired by vintage automobiles. Each sleek watch, available in stainless steel and black finishes, flaunts a 42mm chronograph driven by a Swiss automatic movement, offering a fusion of classic car spirit and modern watchmaking craftsmanship.
